Creativity at the Center of Strategy






FLEURISH: THE DIY FLORAL EXPERIENCE
Brand Vision:
Develop a new transformative retail environment that revolutionizes the way people interact and share their floral experiences.
Business Development + Strategy:
Fleurish challenges an industry where consumers are stuck in a century old, outdated product and service model. This innovator has built the first Design-It-Yourself Flower Studio that reimagines how a flower shop should look, feel and deliver magical floral experiences.
The Fleurish brand fastens people, products and technology to create new powerful connections and engagement that embrace a growing crafting culture that values creativity, customization and instant social gratification. The message, YOU create it, share it and brand it! Integrated across both physical and digital retail platforms, this start-up is disrupting an industry and reinventing its future.
Progress:
In time for Holiday 2014, Fleurish opened its first flagship retail store in the heart of Brentwood California and has received nationwide press. Fleurish continues to pioneer new designs, products and service innovations.
Services:
Business Model + Brand Development
Market Analysis + Competitive Advantages
Cost Structures + Pricing Strategies
Revenue Platform + Channel Expansion
Financial Modeling + Five Year Plans
Connecting Physical + Digital Retail Strategies
Strategic Partnership Development + Agreements
Executive Advisory + Competitive Positioning
Investor Decks + Relations + Capital Funding